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M1, Discuss HOW specific customer-focused strategies used by Southwest Airlines (SWA) help it achiev
This assignment will be looking at specific examples that SWA use to meet their objectives such as profit, sales, brand expansion,...


P2, Explain how relationship marketing can be applied to a selected business
SouthWest Airlines Before more than 38 years ago, Rollin King and Herb Kelleher created the new company that differentiate from all...


P1, Describe the reasons for the development of Relationship Marketing (why it is valuable), giving
Re: Relationship Marketing P1 Introduction to Relationship Marketing RM is the actual relationship between the company & customers. The...


Visual Merchandising Zara vs Pull & Bear
Use of Space & Psychology to Influence Customers to Purchase Goods Evaluation of use of psychological visual merchandising & display...


P1 Explain the ethical issues a business needs to consider in its operational activities
Ethics are non-official rules but ‘’must’’ which has to be followed by the organisations. All organisations have their own policies and...


P2 Explain the implications for the business and stakeholders of a business operating ethically...
It is clearly that businesses fallow their code of ethics, which comes with different policies etc. Organisations with high standard of...


M1 Analyse different types of business information and their sources
To: Directors of Tesco From: Kristiyan Karadzhinov Subject: Analysis of different types of...


D1 Evaluate the appropriateness of business information used to make strategic decisions
Every organisations use communication to pass information between their different departments aiming to create a strategic plan. The...


M1 Assess how a selected business could improve the ethics of their operations
Every organisation is working on operating in ethical way, some companies, producing products that are not very healthy and will influent...


Teams-Overall effectives in meeting its objectives, making recommendations for improvements.
In this assignment I am going to be talking about the team has performed overall for them to achieve their objectives. I am also going to...
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